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201​8 PEO Insider Editorial Profile


Founded in 1997, PEO Insider® is the official publication of the National Association of Professional Employer Organizations, and the only magazine focused solely on the PEO industry. PEO Insider readers—PEO owners, managers, department heads, and sales staff—depend on the information offered through our regular departments, columns, and features.


PEO Insider is written for the educational benefit of professionals currently in or entering the PEO industry. As the most respected source for PEO industry information, PEO Insider is committed to maintaining the highest level of integrity in its editorial content and relationships with advertisers.


Feature/Cover Story

PEO Insider is known for its unparalleled insight into the PEO industry. Each feature provides an in-depth look at a timely and pertinent PEO business topic and offers varying perspectives to broaden the reader’s base of knowledge. A look at PEO Insider’s features over the years provides a chronicle of the PEO industry’s evolution and the innovative ideas that help shape it.


  • PEO Certification—Technical operational information about the SBEA
  • Healthcare—Operational guidance for ACA compliance; best practices
  • Legal Currents—Updates on employment law and legal developments; best practices for in-house counsel
  • Executive Office—PEO corporate objectives, market economics, and growth strategies
  • Human Resources/Benefits—HR best practices/trends in benefits administration and services
  • Risk Management—Enterprise risk management, insurance issues, and workers’ comp best practices
  • Sales/Marketing—Sales/marketing strategies, techniques, and tools
  • Operations/IT—Strategies and best practices
  • Finance & Accounting—PEO-specific finance and accounting best practices
  • Start-Up Guide—Technical guidance and best practices for new PEOs



  • The Inside Word—Insight from the NAPEO Chair
  • NAPEO Notebook—Commentary from the NAPEO President & CEO
  • Up Front—Coverage of NAPEO’s efforts to build PEO industry visibility
  • Statehouse Update/Capitol Comment—NAPEO State/Federal Government Affairs Advocacy Updates
  • NAPEO Advisor—Legal questions and answers
  • PEO Index—Quarterly updates on how the PEO industry compares to the national GDP and unemployment rates
  • PEOs in the Community—How PEOs are developing and nurturing relationships in their local communities
  • Small Business Perspective—Small business insight from the National Federation of Independent Business
  • PEO Spotlight—In-depth profiles of people in the PEO world
  • NAPEO Now—Membership benefits and new members
  • The Big Picture—U.S. Chamber of Commerce President and CEO Tom Donohue’s column